A crazy drinking party game for adults — 90 cards of pure chaos. Think fast or drink fast.
First & Last is a fast-paced party game built around one rule: react first or drink last. Designed in-house at Dring as part of their card-game lineup, the project covered the full identity from card faces to retail packaging — a competitive system you can explain in fifteen seconds and play for hours.
Card faces and back design tuned for a 30-second decision.
The visual language leans into competition without taking itself seriously. A bold typographic mark on the box, high-contrast colour blocks on the cards, and an unmistakable hierarchy so players can read prompts at speed in low-light rooms. Built to look right in a hand, on a table, and on someone's Instagram story.
Packaging system — built for retail shelves and unboxing reels alike.
First & Last sold out its launch stock in three days. The reels found their way to Instagram, X, and YouTube — the kind of organic spread you can't manufacture, only design for.
