takeoff

A meditation app that uses AI to customise your mindfulness practice and track your progress

takeoff party game

Takeoff is a lightweight meditation app that adapts session length, voice, and theme to your habits — rather than forcing you into a fixed routine. The visual system uses warm yellow as a grounding color, with quiet typography that gets out of the way.

01
.takeoff 01

Daily session view with adaptive duration.

We designed Takeoff around three principles: low pressure, high signal, and small surface area. No streaks. No leaderboards. Just sessions that get gradually better at meeting you where you are.

02
.takeoff 02

Onboarding flow that learns from your first three sessions.

The first beta retained 64% of users week-over-week — roughly three times the average for habit-focused apps at this stage.

.social / instagram

Posts designed for the feed

.post 01
.post 02
.post 03
.post 04
.post 05
.post 06

.see also

Personal Projectfirst & last
Branding and Identityaquaflow
Packaging Designsnackify